Changing the Public Perception of a Niche Financing Model
Results:
- 250+ media placements including profile stories in Financial Times, Fortune, Institutional Investor, Reuters & The Wall Street Journal
- 100+ million total impressions
- Named “Top Leader in Biotech Finance” by BioWorld
- Placement on top pharma & biotech industry conference panels
- Royalty financing now viewed as key part of the biotech financing lifecycle